SOFT SAVING: CELEBRATE LIFE, SAVE SOFTLY

Soft Saving: Celebrate Life, Save Softly

Redefining the Purpose of SavingFor years, standard economic guidance has leaned greatly on the concepts of frugality, postponed gratification, and hostile saving. From eliminating early morning coffee to discarding holidays, the message has actually been loud and clear: save now, enjoy later. Yet as societal values change and individuals reass

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